Our Story

Lesley Schwartz Martin, Founder and CEO

Lesley knows what students need to succeed. As an educational advisor, academic coach, and product designer, Founder Lesley Schwartz Martin has worked with students, both in the classroom and one-on-one, for fifteen years. In addition to ClassTracker, Lesley runs an academic coaching service focused on teaching teens organizational, time management and executive function skills.

She’s written books on student organization. The success she’s had with her students inspired her to author two books. “Make the Grade” focuses on the skills needed to be successful in high school and beyond. “Where’s My Stuff?: The Ultimate Teen Organizing Guide” teaches foundational skills students need to stay organized.

She set out to create a tool that would help all students – from the naturally organized to the “organizationally challenged.” It needed to be simple, intuitive and aligned with their daily schedule. Thus, ClassTracker® was born.

ClassTracker® stems from a combination of Lesley’s experience in education, and research-based strategies on students’ time-management and organizational skills. During her eight-year tenure as a social studies teacher, she learned that how well students managed their time had a direct impact on their success in school. Those who created a system to track their homework were more apt to do it than those that left it to memory. This was learning was reinforced when she left the classroom and started tutoring teens.

ClassTracker Planners have been used by over 70,000 middle and high school kids in the Bay Area.

Lesley has a 20-year history in education. She taught social studies at Tamalpais High School in Mill Valley, California for nearly a decade and has been working tutoring students since 2004. Additionally she worked at Brightstorm to launch their online math and AP tutoring products and as a product manager for InsideTrack, a company dedicated to coaching college and graduate students. She is a graduate of Wellesley College and holds a teaching credential from Mills College.

She is passionate about educational reform and finding ways to provide high-level education to all students.


Lesley has also written a couple of books to help students get organized, manage their time and learn ways to be more successful in school. Check them out!

Over 25,000 copies sold!

The ultimate organizing guide that shows you how to take control of your school stuff, time and activities, and your room in a step-by-step, easy-to-understand manner.” –Justine Magazine

Foreword Reviews Book of the Year Nominee, 2013

“Using her background as a high-school social-studies teacher, Martin offers solutions for the ever more demanding job of balancing high school and extracurricular activities. From setting goals to learning about expectations, and from getting organized to acing the test, her ideas are practical, straightforward, and easily implemented. . .Used as part of a study skills course, the book could reach a broad audience of students, many of whom could benefit from Martin’s suggestions.”Booklist